01 / IDENTITY + DIGITAL EXPERIENCE
Offbeat.
A home for people who don’t listen in straight lines.

Start with a feeling.
Imagine a music discovery platform that celebrates the track you found by accident, rather than the same recommendation everyone else gets.
Give the idea a visual voice.
Cobalt, lime and expressive typography frame photographic playlist artwork. A clear queue keeps discovery easy to follow, with enough personality to invite the unexpected.
A thought you can try.
Artwork, track selection and sound belong to the same idea. Choose a mood and listen to one of three original instrumental sketches.
Try the project ↗This study demonstrates visual direction and a small interaction prototype. Images include AI-assisted visual studies. Read the media credits.